Take the chair

One nation. One job: qualify

Run a national football association on real money and thin margins. Coach the big nights with your own written tactics, build the pipeline, face the press — and qualify, or answer for it.

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Free to start · no download · Scotland & England are live — Wales is unlocking, and every vote brings it 10 minutes closer
The FA president's dashboard: squad and pipeline ratings, world ranking, reserves, the council blocs and the month's business.
±16what your written tactics can swing
197nations, all playing their own season
10Friday nights decide a cycle
4years per mandate. The bar only rises
⭐ The AI tactics engine

Coach it in your own words

Every player has a visible strength and a soft spot; every nation has a style of play. Before any match, write the plan yourself — your actual words, judged by AI against what your squad can do and how the opponent plays. Hand out personal instructions, read the scout's report, then get the morning-after dossier on what worked. A shrewd brief swings the night; a naive one costs you. Or say nothing, and the manager runs it his way.

The tactics board: a written brief, the 23 with strengths and weaknesses, personal instructions.
The table does not lie

Ten nights that decide everything

A real qualifying group played window by window — watch the ticker, pick the posture, blood the kids or send the full XI. Rivals' results land as their matchdays pass, best-thirds lifelines get sweated over, and the knockout draw is seeded by how you finish. Extra time and penalties included — every kick, named takers, no coin flips.

The qualifying group table and fixture list, mid-campaign.
The morning it all pays off

"WE'RE GOING!"

Qualify and your nation prints a souvenir edition — the campaign in numbers, the square at 1am, the money that just landed. Then the real work: warm-up friendlies, camp crises, an optional AI press conference where the papers quote you word for word — and a summer that ends in glory or a very long flight home.

The Hampden Herald souvenir edition on the night Scotland qualify.
Brick by brick, roar by roar

Build the fortress

Twelve stadium projects with real timelines — expand the stands, hang a second deck, wrap the bowl in a roof. Cranes go up, home games move out, and when the hoardings come down the gates, the roar and the skyline are permanently yours. Get it right and you can bid to host the whole tournament.

Hampden Park drawn top-down, mid-expansion, with the east deck under cranes.
Grow your own

A campus you can see

The National Football Centre is a drawn campus that fills in as you build it — pitches, the indoor dome, medical wings, an altitude chamber. Add centres of excellence town by town, lay community pitches, run kit drives — and watch sixteen-year-olds arrive sharper every single summer.

The National Football Centre campus, building by building.
Man management, literally

A squad you can talk to

Every name in the squad opens a private chat. Prep the manager before the big one, talk a wonderkid through a rough patch, back your physio in front of the board — they know their world, they remember every word, and it shows up on matchday. Just don't try flattery twice.

The squad list — every player talkable, first team and fringe marked.

Small federation. Full-size job.

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The diaspora atlas

Click any of 178 countries and scouts assess it. Grannies from Fife hide in every league on earth.

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A real manager market

From journeymen to Guardiol — if you're big enough to get the call answered. Sackings make the front page.

Five-star staff, rarely

A rotating backroom market where the true elite appear once a career — and only sign for nations that matter.

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Statements with teeth

Release FA statements judged by a living press. Promise something specific and they keep the receipt.

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Money that is real

TV deals expire, gates scale with your ground, qualification pays. Insolvency is a sacking.

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Host it at home

Bid for the World Cup, pick your host cities ground by ground, and play a home final in front of your own crowd.

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Mandates that escalate

Pass a review and the board raises the bar — from "prove it can be done" to immortality or nothing.

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Country packs by ballot

Scotland is live. Vote for the next federation — the weekly winner goes to the front of the build queue.

The chair is empty

Thin margins, a hungry press, a pipeline that takes years and Friday nights that take minutes. Start with Scotland, England or Wales today — and vote for which federation opens next.

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